While I found the creative on this spot a little questionable, I still eked out a little room to move on some decent technical challenges in this fully CG character animation sequence. I worked primarily in lighting, shading, rendering and precomp, including building a nifty setup that enabled me to intuitively hand-paint custom reflected highlights into the princess’s eyes. The narration by Michael Gambon gives the whole thing a distinctly old timey fairytale vibe, perhaps enough to forgive the sexism?
Behind the Scenes
Press
“Cif's message? Men with a penchant for sleeping women are repulsed by poorly maintained lino”
Credits
Production
Production: Mill+
Director: Jamie Lancaster
Producer: Josh Davies
Art Department: Melanie Climent, Jimmy Kiddell, Adam Willis, Aurelien Ronceray
3D Lead: Dave Fleet
2D Leads: Hugo Guerra, Anne-Sofie Tholander
2D Artists: Jeanette Eiternes, Justin Gros-Desir, Juan Brockhaus
3D Artists: Fabrice Le Nezet, Alberto Lara, Andreas Greichen, Dan Moller, Yoann Gouraud, Michael Hunault, Marta Carbonell, Arthur Larsen, Benoit Gielly, Adrien Lambert, Jorge Montiel, Chris Hutchinson, Gregory Coelho
Agency
Agency: DLKW Lowe
Producer: Toby Tobias
Creative Directors: Tony Hardcastle, Steve Meredith
Account Director: Charlotte Rodgers